BRAND STRATEGY AND POSITIONING - CONSUMER BEHAVIOURS - CREATIVE DEVELOPMENT - NPD
CONSUMER TRENDS - COMMS BRIEF DEVELOPMENT - PROGRAM AND MARKETING DEVELOPMENT
I work with brands, agencies & start ups to better connect them with consumers
Over 13 years experience working in agencies in London, Shanghai, New York
Director leading multi-market studies across all consumer categories, in every continent
Partnering with an established, global network of partners and Insight Directors for international or large scale projects
SOME BRANDS I HAVE LED PROJECTS FOR
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If you are a Brand
If you are an Agency
If you are a Start Up
“It’s no coincidence that the word immersive starts with Imme. I found that through the experience of working with her I was pulled into the worlds, the hearts and the minds of not just consumers, but people. Her skillful employment of empathy and downright likability has resulted in the discovery of real human gems that have unlocked big, distinctive ideas for us. Highly collaborative, ever curious, Imme is an absolute joy to work with.” - Brad Reilly, Executive Creative Director, BBDO, South Africa